# Send Content Marketing to your agent
Hand the extracted package to your coding agent with a concrete install brief instead of figuring it out manually.
## Fast path
- Download the package from Yavira.
- Extract it into a folder your agent can access.
- Paste one of the prompts below and point your agent at the extracted folder.
## Suggested prompts
### New install

```text
I downloaded a skill package from Yavira. Read SKILL.md from the extracted folder and install it by following the included instructions. Tell me what you changed and call out any manual steps you could not complete.
```
### Upgrade existing

```text
I downloaded an updated skill package from Yavira. Read SKILL.md from the extracted folder, compare it with my current installation, and upgrade it while preserving any custom configuration unless the package docs explicitly say otherwise. Summarize what changed and any follow-up checks I should run.
```
## Machine-readable fields
```json
{
  "schemaVersion": "1.0",
  "item": {
    "slug": "content-marketing",
    "name": "Content Marketing",
    "source": "tencent",
    "type": "skill",
    "category": "效率提升",
    "sourceUrl": "https://clawhub.ai/ivangdavila/content-marketing",
    "canonicalUrl": "https://clawhub.ai/ivangdavila/content-marketing",
    "targetPlatform": "OpenClaw"
  },
  "install": {
    "downloadUrl": "/downloads/content-marketing",
    "sourceDownloadUrl": "https://wry-manatee-359.convex.site/api/v1/download?slug=content-marketing",
    "sourcePlatform": "tencent",
    "targetPlatform": "OpenClaw",
    "packageFormat": "ZIP package",
    "primaryDoc": "SKILL.md",
    "includedAssets": [
      "SKILL.md",
      "funnels.md",
      "memory-template.md",
      "repurposing.md",
      "setup.md"
    ],
    "downloadMode": "redirect",
    "sourceHealth": {
      "source": "tencent",
      "status": "healthy",
      "reason": "direct_download_ok",
      "recommendedAction": "download",
      "checkedAt": "2026-04-23T16:43:11.935Z",
      "expiresAt": "2026-04-30T16:43:11.935Z",
      "httpStatus": 200,
      "finalUrl": "https://wry-manatee-359.convex.site/api/v1/download?slug=4claw-imageboard",
      "contentType": "application/zip",
      "probeMethod": "head",
      "details": {
        "probeUrl": "https://wry-manatee-359.convex.site/api/v1/download?slug=4claw-imageboard",
        "contentDisposition": "attachment; filename=\"4claw-imageboard-1.0.1.zip\"",
        "redirectLocation": null,
        "bodySnippet": null
      },
      "scope": "source",
      "summary": "Source download looks usable.",
      "detail": "Yavira can redirect you to the upstream package for this source.",
      "primaryActionLabel": "Download for OpenClaw",
      "primaryActionHref": "/downloads/content-marketing"
    },
    "validation": {
      "installChecklist": [
        "Use the Yavira download entry.",
        "Review SKILL.md after the package is downloaded.",
        "Confirm the extracted package contains the expected setup assets."
      ],
      "postInstallChecks": [
        "Confirm the extracted package includes the expected docs or setup files.",
        "Validate the skill or prompts are available in your target agent workspace.",
        "Capture any manual follow-up steps the agent could not complete."
      ]
    }
  },
  "links": {
    "detailUrl": "https://openagent3.xyz/skills/content-marketing",
    "downloadUrl": "https://openagent3.xyz/downloads/content-marketing",
    "agentUrl": "https://openagent3.xyz/skills/content-marketing/agent",
    "manifestUrl": "https://openagent3.xyz/skills/content-marketing/agent.json",
    "briefUrl": "https://openagent3.xyz/skills/content-marketing/agent.md"
  }
}
```
## Documentation

### Setup

On first use, read setup.md for integration guidelines.

### When to Use

User needs help with content strategy, editorial planning, blog posts, social media content, or content distribution. Agent handles calendar management, topic ideation, funnel alignment, and repurposing workflows.

### Architecture

With user consent, data is stored locally in ~/content-marketing/. See memory-template.md for structure.

~/content-marketing/
├── memory.md           # Strategy, voice, goals
├── calendar.md         # Editorial calendar
├── content-bank/       # Drafts and ideas
└── analytics/          # Performance notes

First use: Ask user for permission before creating this folder. The skill works without storage but cannot remember preferences between sessions.

### Quick Reference

TopicFileSetup processsetup.mdMemory templatememory-template.mdFunnel strategyfunnels.mdRepurposing workflowsrepurposing.md

### 1. Align Every Piece to Funnel Stage

Before creating content, identify:

TOFU (Top of Funnel): Awareness, broad topics, SEO-focused
MOFU (Middle): Consideration, comparisons, how-tos
BOFU (Bottom): Decision, case studies, demos, pricing

Content without funnel alignment wastes effort.

### 2. One Core Idea, Multiple Formats

Every pillar content piece should generate:

1 long-form article or video
3-5 social posts
1 email newsletter section
Quote graphics or carousels

Never create once and forget. Repurpose systematically.

### 3. Editorial Calendar is Sacred

Track in the editorial calendar:

Publication dates
Content type and funnel stage
Status (idea / draft / review / published)
Distribution channels

Review calendar weekly. Gaps in calendar = gaps in pipeline.

### 4. Voice Consistency

Document brand voice in memory:

Tone (professional, casual, provocative)
Words to use and avoid
Example sentences that nail the voice

Every piece should sound like the same person wrote it.

### 5. Distribution > Creation

80% of effort should go to distribution:

Cross-post to all relevant channels
Repurpose for each platform's format
Engage with comments and shares
Update and republish evergreen content

Creating content nobody sees is content that doesn't exist.

### 6. Measure What Matters

Track per content type:

Traffic and engagement
Conversion to next funnel stage
Time on page / completion rate
Social shares and saves

Stop producing what doesn't perform.

### 7. Content Bank Never Empty

Always maintain 10+ ideas in content-bank/:

Problems your audience has
Questions they ask
Trends in your space
Competitor gaps

If you run out of ideas, you're not listening enough.

### Common Traps

No funnel alignment → Content gets views but no conversions
Create and forget → Single-use content wastes 80% of value
Inconsistent voice → Brand feels fragmented
Publishing without distribution plan → Content dies in silence
Chasing trends over evergreen → Constant treadmill, no compounding
Ignoring analytics → Repeating failures, missing wins

### Security & Privacy

Data that stays local (with user consent):

Content strategy and voice preferences in ~/content-marketing/memory.md
Editorial calendar in ~/content-marketing/calendar.md
Content ideas in ~/content-marketing/content-bank/

This skill does NOT:

Send data to external services
Access files outside ~/content-marketing/
Create files without explicit user permission
Collect or transmit analytics

User control:

Storage is optional — decline and the skill still works for ideation and advice
Delete ~/content-marketing/ anytime to remove all stored data

### Related Skills

Install with clawhub install <slug> if user confirms:

seo — Optimize content for search
writing — Craft better copy
growth-hacker — Distribution tactics
branding — Maintain brand consistency

### Feedback

If useful: clawhub star content-marketing
Stay updated: clawhub sync
## Trust
- Source: tencent
- Verification: Indexed source record
- Publisher: ivangdavila
- Version: 1.0.0
## Source health
- Status: healthy
- Source download looks usable.
- Yavira can redirect you to the upstream package for this source.
- Health scope: source
- Reason: direct_download_ok
- Checked at: 2026-04-23T16:43:11.935Z
- Expires at: 2026-04-30T16:43:11.935Z
- Recommended action: Download for OpenClaw
## Links
- [Detail page](https://openagent3.xyz/skills/content-marketing)
- [Send to Agent page](https://openagent3.xyz/skills/content-marketing/agent)
- [JSON manifest](https://openagent3.xyz/skills/content-marketing/agent.json)
- [Markdown brief](https://openagent3.xyz/skills/content-marketing/agent.md)
- [Download page](https://openagent3.xyz/downloads/content-marketing)