{
  "schemaVersion": "1.0",
  "item": {
    "slug": "copywriter",
    "name": "copywriter",
    "source": "tencent",
    "type": "skill",
    "category": "通讯协作",
    "sourceUrl": "https://clawhub.ai/killerapp/copywriter",
    "canonicalUrl": "https://clawhub.ai/killerapp/copywriter",
    "targetPlatform": "OpenClaw"
  },
  "install": {
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    "downloadUrl": "/downloads/copywriter",
    "sourceDownloadUrl": "https://wry-manatee-359.convex.site/api/v1/download?slug=copywriter",
    "sourcePlatform": "tencent",
    "targetPlatform": "OpenClaw",
    "installMethod": "Manual import",
    "extraction": "Extract archive",
    "prerequisites": [
      "OpenClaw"
    ],
    "packageFormat": "ZIP package",
    "includedAssets": [
      "SKILL.md",
      "references/marketing-copy.md",
      "references/ux-patterns.md"
    ],
    "primaryDoc": "SKILL.md",
    "quickSetup": [
      "Download the package from Yavira.",
      "Extract the archive and review SKILL.md first.",
      "Import or place the package into your OpenClaw setup."
    ],
    "agentAssist": {
      "summary": "Hand the extracted package to your coding agent with a concrete install brief instead of figuring it out manually.",
      "steps": [
        "Download the package from Yavira.",
        "Extract it into a folder your agent can access.",
        "Paste one of the prompts below and point your agent at the extracted folder."
      ],
      "prompts": [
        {
          "label": "New install",
          "body": "I downloaded a skill package from Yavira. Read SKILL.md from the extracted folder and install it by following the included instructions. Tell me what you changed and call out any manual steps you could not complete."
        },
        {
          "label": "Upgrade existing",
          "body": "I downloaded an updated skill package from Yavira. Read SKILL.md from the extracted folder, compare it with my current installation, and upgrade it while preserving any custom configuration unless the package docs explicitly say otherwise. Summarize what changed and any follow-up checks I should run."
        }
      ]
    },
    "sourceHealth": {
      "source": "tencent",
      "status": "healthy",
      "reason": "direct_download_ok",
      "recommendedAction": "download",
      "checkedAt": "2026-04-30T16:55:25.780Z",
      "expiresAt": "2026-05-07T16:55:25.780Z",
      "httpStatus": 200,
      "finalUrl": "https://wry-manatee-359.convex.site/api/v1/download?slug=network",
      "contentType": "application/zip",
      "probeMethod": "head",
      "details": {
        "probeUrl": "https://wry-manatee-359.convex.site/api/v1/download?slug=network",
        "contentDisposition": "attachment; filename=\"network-1.0.0.zip\"",
        "redirectLocation": null,
        "bodySnippet": null
      },
      "scope": "source",
      "summary": "Source download looks usable.",
      "detail": "Yavira can redirect you to the upstream package for this source.",
      "primaryActionLabel": "Download for OpenClaw",
      "primaryActionHref": "/downloads/copywriter"
    },
    "validation": {
      "installChecklist": [
        "Use the Yavira download entry.",
        "Review SKILL.md after the package is downloaded.",
        "Confirm the extracted package contains the expected setup assets."
      ],
      "postInstallChecks": [
        "Confirm the extracted package includes the expected docs or setup files.",
        "Validate the skill or prompts are available in your target agent workspace.",
        "Capture any manual follow-up steps the agent could not complete."
      ]
    },
    "downloadPageUrl": "https://openagent3.xyz/downloads/copywriter",
    "agentPageUrl": "https://openagent3.xyz/skills/copywriter/agent",
    "manifestUrl": "https://openagent3.xyz/skills/copywriter/agent.json",
    "briefUrl": "https://openagent3.xyz/skills/copywriter/agent.md"
  },
  "agentAssist": {
    "summary": "Hand the extracted package to your coding agent with a concrete install brief instead of figuring it out manually.",
    "steps": [
      "Download the package from Yavira.",
      "Extract it into a folder your agent can access.",
      "Paste one of the prompts below and point your agent at the extracted folder."
    ],
    "prompts": [
      {
        "label": "New install",
        "body": "I downloaded a skill package from Yavira. Read SKILL.md from the extracted folder and install it by following the included instructions. Tell me what you changed and call out any manual steps you could not complete."
      },
      {
        "label": "Upgrade existing",
        "body": "I downloaded an updated skill package from Yavira. Read SKILL.md from the extracted folder, compare it with my current installation, and upgrade it while preserving any custom configuration unless the package docs explicitly say otherwise. Summarize what changed and any follow-up checks I should run."
      }
    ]
  },
  "documentation": {
    "source": "clawhub",
    "primaryDoc": "SKILL.md",
    "sections": [
      {
        "title": "Copywriter",
        "body": "Write clear, compelling copy for products, marketing, and UX."
      },
      {
        "title": "Scope",
        "body": "TypeExamplesUX WritingButtons, errors, empty states, tooltips, formsMarketingLanding pages, CTAs, feature descriptionsProductAnnouncements, release notes, onboardingEmailWelcome, transactional, campaigns"
      },
      {
        "title": "Buttons",
        "body": "Verb + Noun → \"Save Changes\", \"Start Free Trial\" (not \"Submit\", \"OK\")"
      },
      {
        "title": "Errors",
        "body": "What happened → Why → How to fix\n\n\"Please enter a valid email address\"\n\"Password must be at least 8 characters\""
      },
      {
        "title": "Empty States",
        "body": "Headline → Explanation → Action\n\n\"No results found\" → \"Try adjusting filters\" → [Clear Filters]"
      },
      {
        "title": "CTAs",
        "body": "Verb + Benefit + Remove friction\n\n\"Start Free Trial\" (not \"Sign Up\")\n\"Get Started Free\" (not \"Learn More\")"
      },
      {
        "title": "Headlines",
        "body": "\"How to [goal] without [pain point]\"\n\"[Number] ways to [benefit]\"\n\"Get [outcome] in [timeframe]\""
      },
      {
        "title": "Voice & Tone",
        "body": "Voice (consistent):\n\nProfessional but friendly\nClear and concise\nHelpful and supportive\n\nTone (varies):\n\nContextExampleSuccess\"All set! Your changes are live.\"Error\"Something went wrong, but your data is safe.\"Urgency\"Action required: Suspicious login detected\""
      },
      {
        "title": "Power Words",
        "body": "CategoryWordsUrgencyNow, Today, Limited, FastValueFree, Save, Bonus, ExtraTrustGuaranteed, Proven, SecureEaseEasy, Simple, Quick, Instant"
      },
      {
        "title": "Checklist",
        "body": "Clear? (12-year-old test)\n Concise? (Remove unnecessary words)\n Specific? (Numbers, examples)\n Actionable? (What should user do?)\n Scannable? (Headings, bullets)"
      },
      {
        "title": "References",
        "body": "UX Patterns - Buttons, errors, forms, tooltips\nMarketing Copy - Landing pages, CTAs, emails"
      }
    ],
    "body": "Copywriter\n\nWrite clear, compelling copy for products, marketing, and UX.\n\nScope\nType\tExamples\nUX Writing\tButtons, errors, empty states, tooltips, forms\nMarketing\tLanding pages, CTAs, feature descriptions\nProduct\tAnnouncements, release notes, onboarding\nEmail\tWelcome, transactional, campaigns\nCore Formulas\nButtons\n\nVerb + Noun → \"Save Changes\", \"Start Free Trial\" (not \"Submit\", \"OK\")\n\nErrors\n\nWhat happened → Why → How to fix\n\n\"Please enter a valid email address\"\n\"Password must be at least 8 characters\"\n\nEmpty States\n\nHeadline → Explanation → Action\n\n\"No results found\" → \"Try adjusting filters\" → [Clear Filters]\n\nCTAs\n\nVerb + Benefit + Remove friction\n\n\"Start Free Trial\" (not \"Sign Up\")\n\"Get Started Free\" (not \"Learn More\")\n\nHeadlines\n\"How to [goal] without [pain point]\"\n\"[Number] ways to [benefit]\"\n\"Get [outcome] in [timeframe]\"\n\nVoice & Tone\n\nVoice (consistent):\n\nProfessional but friendly\nClear and concise\nHelpful and supportive\n\nTone (varies):\n\nContext\tExample\nSuccess\t\"All set! Your changes are live.\"\nError\t\"Something went wrong, but your data is safe.\"\nUrgency\t\"Action required: Suspicious login detected\"\nPower Words\nCategory\tWords\nUrgency\tNow, Today, Limited, Fast\nValue\tFree, Save, Bonus, Extra\nTrust\tGuaranteed, Proven, Secure\nEase\tEasy, Simple, Quick, Instant\nChecklist\n Clear? (12-year-old test)\n Concise? (Remove unnecessary words)\n Specific? (Numbers, examples)\n Actionable? (What should user do?)\n Scannable? (Headings, bullets)\nReferences\nUX Patterns - Buttons, errors, forms, tooltips\nMarketing Copy - Landing pages, CTAs, emails"
  },
  "trust": {
    "sourceLabel": "tencent",
    "provenanceUrl": "https://clawhub.ai/killerapp/copywriter",
    "publisherUrl": "https://clawhub.ai/killerapp/copywriter",
    "owner": "killerapp",
    "version": "1.1.0",
    "license": null,
    "verificationStatus": "Indexed source record"
  },
  "links": {
    "detailUrl": "https://openagent3.xyz/skills/copywriter",
    "downloadUrl": "https://openagent3.xyz/downloads/copywriter",
    "agentUrl": "https://openagent3.xyz/skills/copywriter/agent",
    "manifestUrl": "https://openagent3.xyz/skills/copywriter/agent.json",
    "briefUrl": "https://openagent3.xyz/skills/copywriter/agent.md"
  }
}