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Tencent SkillHub · Content Creation

Email Campaigns — Universal Email Marketing

Write high-converting email campaigns for any business — newsletters, re-engagement sequences, B2B cold outreach, promotional emails, and automated drip camp...

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High Signal

Write high-converting email campaigns for any business — newsletters, re-engagement sequences, B2B cold outreach, promotional emails, and automated drip camp...

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Install for OpenClaw

Quick setup
  1. Download the package from Yavira.
  2. Extract the archive and review SKILL.md first.
  3. Import or place the package into your OpenClaw setup.

Requirements

Target platform
OpenClaw
Install method
Manual import
Extraction
Extract archive
Prerequisites
OpenClaw
Primary doc
SKILL.md

Package facts

Download mode
Yavira redirect
Package format
ZIP package
Source platform
Tencent SkillHub
What's included
SKILL.md

Validation

  • Use the Yavira download entry.
  • Review SKILL.md after the package is downloaded.
  • Confirm the extracted package contains the expected setup assets.

Install with your agent

Agent handoff

Hand the extracted package to your coding agent with a concrete install brief instead of figuring it out manually.

  1. Download the package from Yavira.
  2. Extract it into a folder your agent can access.
  3. Paste one of the prompts below and point your agent at the extracted folder.
New install

I downloaded a skill package from Yavira. Read SKILL.md from the extracted folder and install it by following the included instructions. Tell me what you changed and call out any manual steps you could not complete.

Upgrade existing

I downloaded an updated skill package from Yavira. Read SKILL.md from the extracted folder, compare it with my current installation, and upgrade it while preserving any custom configuration unless the package docs explicitly say otherwise. Summarize what changed and any follow-up checks I should run.

Trust & source

Release facts

Source
Tencent SkillHub
Verification
Indexed source record
Version
1.0.0

Documentation

ClawHub primary doc Primary doc: SKILL.md 12 sections Open source page

What This Skill Does

Creates professional email campaigns that get opened, read, and acted on. For any business, any list size, any goal — from newsletters to B2B cold outreach to re-engagement campaigns.

How to Use This Skill

Input format: BUSINESS NAME: [Your brand] NICHE: [Your industry] EMAIL TYPE: [Newsletter / Promotional / Re-engagement / Cold outreach / Welcome sequence] AUDIENCE SEGMENT: [Active subscribers / Cold leads / Past customers / B2B prospects] GOAL: [Open rate / Clicks / Purchases / Replies / Appointments] TONE: [Professional / Casual / Warm / Urgent / Story-based] LIST SIZE: [Approximate — small <500 / medium 500-5K / large 5K+]

Subject Line Formulas

Subject line is 80% of your open rate. Test these formulas: Curiosity: "The [TOPIC] mistake you're probably making" Personalization: "[First name], quick question about [TOPIC]" Urgency: "Last chance: [OFFER] ends tonight" Benefit: "How to [achieve result] without [pain point]" Story: "I almost gave up on [thing]. Then this happened." Number: "7 [TOPIC] tips I wish I knew earlier" Question: "Are you making this [NICHE] mistake?" Direct: "[Action] before [date/time]" Subject line generator prompt: Write 10 email subject lines for [BUSINESS NAME] for an email about [TOPIC]. Audience: [AUDIENCE SEGMENT]. Goal: [GOAL]. Mix: 3 curiosity, 2 benefit, 2 urgency, 2 question, 1 story. Keep each under 50 characters for mobile. No clickbait — must match email content.

1. Weekly Newsletter

SUBJECT: [Subject line formula] Hi [First Name], [OPENING — 1-2 sentences: a timely observation, personal note, or question] [MAIN CONTENT SECTION] This week I want to share [topic]: [2-3 paragraphs of genuine value — insight, tip, or story] [SECONDARY SECTION — optional] Also this week: [brief mention of another useful resource or news] [CTA] [Single, clear action: read full article / book a call / reply with X] [SIGN-OFF] [Your name] [Your title + company] P.S. [One more insight or soft CTA — P.S. lines get high readership] Newsletter prompt: Write a weekly newsletter for [BUSINESS NAME] in [NICHE]. Topic: [MAIN TOPIC] Opening: personal/relatable (2 sentences) Main value: [3 paragraphs of insight or advice] CTA: [desired action] Tone: [TONE]. Max 400 words. P.S. line with soft CTA. Subject line: [3 options using different formulas]

2. Re-engagement Campaign (Dormant Subscribers)

EMAIL 1 — Subject: "We miss you, [First Name]" [Acknowledge the time apart] [Remind them of the value they signed up for] [Give them a reason to re-engage — exclusive content or offer] CTA: [Stay subscribed / Check this out] EMAIL 2 (3 days later) — Subject: "Is this still useful for you?" [Direct question — are they still interested?] [What's changed/improved since they subscribed] CTA: [Click if you want to stay / Unsubscribe if not] EMAIL 3 (3 days later) — Subject: "Last email from us" [Respect their time — this is the last one if they don't engage] [One final compelling reason to stay] CTA: [Keep me subscribed / Remove me from the list]

3. B2B Cold Outreach

SUBJECT: [Specific, not generic — reference their company or role] Hi [Name], [OPENER — mention something specific about them: their content, their company, a mutual connection] [BRIDGE — why you're reaching out and how it's relevant to them specifically] [VALUE PROP — 1-2 sentences: what you do + the specific result for their type of business] [SOCIAL PROOF — brief: "I've helped [type of company] achieve [result]"] [SOFT CTA — make it easy to say yes] Would it make sense to have a quick 15-minute call to see if there's a fit? [SIGN-OFF] [Name] [Title + Company] P.S. [Optional: relevant case study or resource link] B2B outreach prompt: Write a cold outreach email for [YOUR COMPANY] to [TARGET: job title at company type]. Problem you solve: [specific problem for them] Your solution: [brief description] Proof point: [result you've achieved for similar companies] Tone: Direct, respectful, not salesy. Max 150 words. Generate 3 subject line options.

4. Promotional Email

SUBJECT: [Benefit + urgency] Hi [First Name], [HOOK — start with a story or relatable situation, NOT "I'm excited to announce"] [PROBLEM — the specific challenge your offer solves] [OFFER INTRODUCTION — present it as the natural solution] [WHAT'S INCLUDED — bullet points, keep it brief] [SOCIAL PROOF — testimonial or result] [URGENCY/SCARCITY — deadline, limited spots, or bonus] [CTA BUTTON — clear, action-oriented] [Button text: "Get instant access" / "Book my spot" / "Claim the offer"] [OBJECTION HANDLING — 1-2 sentences addressing the main hesitation] [REPEAT CTA] [Sign-off]

5. Welcome Sequence (New Subscriber, 5 Emails)

Email 1 (Immediately): Deliver the promise — welcome + lead magnet/first value Email 2 (Day 2): Your story — why you do what you do Email 3 (Day 4): Your best free content — most valuable thing you've shared Email 4 (Day 6): Social proof — a client result or your own transformation Email 5 (Day 8): Soft offer — introduce your product/service naturally

Segmentation Strategy

Segment your list for higher relevance: SegmentDefinitionContent FocusActiveOpened last 90 daysFull content, promotionsWarmOpened 91-180 daysRe-engagement value emailsColdNo opens 180+ daysWin-back sequenceBuyersMade a purchaseUpsell, loyalty contentLeadsSigned up, never boughtEducational → conversion journeyVIPHigh engagement or spendExclusive early access, personal note

Email Deliverability Checklist

Verified domain authentication (SPF, DKIM, DMARC) Clean list — remove invalid addresses quarterly Unsubscribe link always present (legal requirement) No spam trigger words in subject: "Free", "Guaranteed", "!!!", "ACT NOW" Plain text version created alongside HTML Test email sent to yourself before every campaign Mobile preview checked (60%+ open on mobile) Image-to-text ratio balanced (not image-only emails)

Performance Benchmarks by Industry

MetricLowAverageGoodExcellentOpen Rate<15%20-25%30-35%40%+Click Rate<1%2-3%4-6%8%+Unsubscribe>0.5%0.2-0.5%<0.2%<0.1%

Use with ContentAI Suite

This skill works seamlessly with ContentAI Suite — a free multi-agent marketing platform that generates professional content for any business in minutes. → Try it free: https://contentai-suite.vercel.app

Category context

Writing, remixing, publishing, visual generation, and marketing content production.

Source: Tencent SkillHub

Largest current source with strong distribution and engagement signals.

Package contents

Included in package
1 Docs
  • SKILL.md Primary doc