AI Prompt Researcher

AI Prompt Researcher

Methodology by GEOly AI (geoly.ai) — in AI search, prompts are the new keywords. Research and generate AI search prompts that your target audience uses when seeking products, services, or information in your category.

Quick Start

Generate a prompt research report: python scripts/research_prompts.py --category "<category>" --brand "<brand>" --output report.md Example: python scripts/research_prompts.py --category "project management software" \ --brand "Asana" \ --competitors "Monday.com,Notion,Trello" \ --output asana-prompts.md

Why Prompt Research Matters

In traditional SEO, we optimize for keywords. In AI search (GEO), we optimize for prompts. Key differences: Keywords: Short, fragmented (best crm) Prompts: Natural language questions (what's the best CRM for a 10-person sales team?) Understanding the prompts your audience uses helps you: Create content that answers those specific questions Monitor brand visibility across AI platforms Identify content gaps vs. competitors

The 5 Prompt Types

TypePatternExampleDiscovery"best [category] for [use case]""best GEO tool for e-commerce brands"Comparison"[brand A] vs [brand B]""Notion vs Asana for project management"How-To"how to [achieve outcome]""how to get my brand mentioned by ChatGPT"Definition"what is [term/concept]""what is Share of Model in AI search"Recommendation"recommend a [product] for [need]""recommend a CRM for real estate agents" Full taxonomy: See references/prompt-taxonomy.md

Step 1: Gather Context

Collect from user: Brand name: Your company/product Category: Industry/product category Target audience: Who buys your product Core use cases: Primary jobs-to-be-done Competitors: 3-5 main alternatives Key features: Differentiating capabilities

Step 2: Generate Prompts

Create prompts across 4 awareness stages: StageUser MindsetExample PromptsProblem-aware"I have a problem""how to manage remote teams", "why are projects always late"Solution-aware"I need a solution""best project management software", "tools for team collaboration"Product-aware"I'm considering options""Asana vs Monday.com", "Notion for project management"Brand-aware"I know about you""Asana pricing", "does Asana have time tracking"

Step 3: Score & Prioritize

Each prompt gets scored on: DimensionScaleFactorsIntentInfo → CommercialLikelihood to convertVolumeLow → HighEstimated query frequencyCompetitionLow → HighDifficulty to rankValueLow → HighBusiness impact if won Priority tiers: 🔴 High: Commercial intent + high value 🟡 Medium: Mixed intent + moderate value 🔵 Low: Informational + awareness building

Step 4: Cluster by Theme

Group related prompts into clusters: Pricing Cluster ├── "asana pricing" ├── "asana vs monday.com cost" ├── "is asana free" └── "asana enterprise pricing" Integration Cluster ├── "asana slack integration" ├── "asana google calendar sync" └── "asana api documentation"

Research Report Structure

• # AI Prompt Research Report
• **Brand**: [Name]
• **Category**: [Industry]
• **Date**: [YYYY-MM-DD]
• ## Executive Summary
• Total prompts researched: [N]
• High priority: [N]
• Medium priority: [N]
• Low priority: [N]
• Topic clusters: [N]
• ## 🔴 High Priority Prompts
• | # | Prompt | Type | Intent | Best Platform |
• |---|--------|------|--------|---------------|
• | 1 | "best [category] for [use case]" | Discovery | Commercial | ChatGPT, Perplexity |
• | 2 | "[brand] vs [competitor]" | Comparison | Commercial | Perplexity, Gemini |
• ## 🟡 Medium Priority Prompts
• [Table of informational/commercial mixed prompts]
• ## 🔵 Low Priority Prompts
• [List of awareness-stage prompts]
• ## Topic Clusters
• ### Cluster: [Theme]
• [Prompt 1]
• [Prompt 2]
• ...
• ### Cluster: [Theme]
• ...
• ## Platform-Specific Insights
• ### ChatGPT
• Prompt types that perform well: [list]
• Content format preferences: [description]
• ### Perplexity
• Prompt types that perform well: [list]
• Citation behavior: [description]
• ### Gemini
• Prompt types that perform well: [list]
• Unique characteristics: [description]
• ## Recommended Actions
• 1. [Action item 1]
• 2. [Action item 2]
• 3. [Action item 3]
• ## Monitoring Setup
• Add these prompts to your GEO monitoring dashboard:
• [Tool recommendation]
• [Tracking methodology]

Competitor Prompt Analysis

Research what prompts mention competitors but not you: python scripts/competitor_prompts.py --brand "YourBrand" \ --competitors "CompetitorA,CompetitorB" \ --category "your category"

Trending Prompts

Identify emerging prompt patterns: python scripts/trending_prompts.py --category "your category" --days 30

Prompt Monitoring

Set up ongoing monitoring: python scripts/monitor_prompts.py --prompts-file prompts.json --frequency weekly

Tools & Resources

Google "People also ask": Real user questions AnswerThePublic: Query visualization AlsoAsked: PAA expansion Perplexity: Test how prompts are answered ChatGPT: Explore prompt variations

See Also

Prompt taxonomy: references/prompt-taxonomy.md Platform differences: references/platform-guide.md Prompt templates: references/prompt-templates.md Research examples: references/examples.md